
Advertising is expensive. But even small offices need to jump on board with some advertising - even if you're as small as an office of one.
Here are some top ideas for advertising that are low cost or free.
Start a company blog: This we won't rehash, because I did a small series on business blogging here at Office Stuffer's previously. If you plan it right, a blog is a great low cost, in some cases free, way to advertise your business.
For blog help read:
- Three Benefits of Starting an Office or Business Blog
- More Benefits of Starting an Office or Business Blog
- Common Small Business Website Mistakes - you can make many of the same mistakes on blogs.
- And from Business Blogwire read: 200 Blog Review Questions - or really any post there for oodles of blog tips.
Supply company gift certificates: If this can be applied to your company than gift certificates only cost you the paper, but can bring in more business. A gift certificate is not meant for the person who buys it (normally) they'll give it to someone else. It's free advertising, and introduces others to your company. You can even make totally basic and nice gift certificates on your own computer; no fancy design, and thus cost necessary. Don't forget, even non-items like three hours of consulting can be bought on a gift certificate.
Magnets: If you want to go with an object for advertising, skip bags and pens and go with magnets. Bags and pens, and other small objects are effective too, but magnets stick around (no pun intended). Most people have refrigerators, filing cabinets, and other items they love to stick magnets on. Almost everyone has something to hang. Magnets are less likely to be tossed, and don't cost too much.
Check out Vista Print for some super good deals on Small Business Magnets.
[image via Vista Print]
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Posted by: wert | June 6, 2009 1:25 AM | Permalink to Comment